Fall In Love With Your Property All Over Again
February is often referred to as the “Month of Love,” and I believe that falling in love and staying in love with your property, will help you sell the story of love for your property to potential buyers or people looking to lease.
Often time’s property owners tend to forget that loving their property and maintaining that sparkle in their eye, is like loving someone in a relationship. In the same way that you would take a love test to test your love for a partner on sites like www.loveisrespect.org, you should equally assess your love for your property as often as possible. People know when the sparkle is lost in someone else’s relationship. It’s almost a sixth sense. Something got you to buy into your property and love it, and a failure to maintain that love will show in the type of attention that you give to your property when it comes time to lease a unit within your property. Sometimes it’s good to just spice things up to keep the love alive, and outsiders convinced that you still love what you bought into –your property!
Keep in mind, that most importantly, you’ve already properly conveyed that you love your property to your current residents, because that is what they bought into when they decided to lease with you. Make certain that your leasing professionals convey that same love and appreciation for your rental properties. That will allow the potential tenant to buy into that same love of the property. Everyone wants to be part of something great, and if potential residents view your property as something great that everyone else already loves, then your property stands a far greater change of low vacancy rates and high revenue streams.
Constantly incorporating the principle of love – both during and after the month of love will help you to maintain and show love to your property not only in the month of love, but all year-round.