The Marketing Principle, Courtesy, really revolves around the question whether or not someone will refer your community. It starts with reviews, and in this show I talk about my key note presentation for #FOCUSConf2018, and why your online reputation is a big part of referrals. Thank you to the Satisfacts and ApartmentRatings.com team for inviting me to speak.
Music Credit – Ryan Little – http://www.soundcloud.com/iamryanlittle
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