Investing in multifamily real estate is a strategic move for many investors. However, the challenge often lies in identifying where to find these investment opportunities. Drawing insights from investors who regularly use these REI platforms, this blog post delves into various platforms and methods, highlighting their features, benefits, and drawbacks. 

Online Real Estate Platforms

Zillow

• Website: Zillow
• Details: Known for its wide range of listings, including single-family homes and multifamily units.
• Pros: User-friendly interface; provides estimated market values.
• Cons: Limited multifamily listings; prices can be higher than expected, particularly in areas with a lower cost of living.

Redfin

• Website: Redfin
• Details: Offers real-time data on homes, including multifamily units.
• Pros: Updated more frequently than some competitors; includes detailed neighborhood data.
• Cons: Listings may not be as comprehensive in all regions.

Crexi

• Website: Crexi
• Details: Focuses on commercial and multifamily real estate.
• Pros: Tailored for commercial investors; offers a range of investment properties.
• Cons: May be more suited for experienced investors; less focus on smaller multifamily properties.

LoopNet

• Website: LoopNet
• Details: Specializes in commercial properties, including larger multifamily units.
• Pros: Broad selection of commercial properties; includes off-market listings.
• Cons: Can be overwhelming for new investors; focuses more on larger properties.

MLS and Real Estate Agents

Multiple Listing Service (MLS)

• Details: A comprehensive database used by real estate agents.
• Pros: Wide variety of listings; regularly updated.
• Cons: Access generally requires a real estate agent; may not include all off-market deals.

Real Estate Agents

• Pros: Personalized assistance; can provide access to exclusive listings.
• Cons: Involves commission fees; quality of service varies by agent.

Emerging Platform

TruVest.io

• Website: TruVest
• Details: Emerging platform offering listings for small multifamily properties.
• Pros: Less competition; potentially more favorable deals.
• Cons: Smaller selection; newer platform with less market presence.

Off-Market Strategies

Cold Calling and Direct Outreach

• Details: Involves directly contacting property owners to inquire about potential sales.
• Pros: Access to deals not on the open market; potential for better pricing.
• Cons: Time-consuming; requires excellent communication skills.