The practice of managing your online reputation is problematic; quite simply, it doesn't work. A community's reputation is managed by its residents, through the stories they tell based on their perspectives and experiences. And for those considering your community, it's all about the "wisdom of the crowd". So, instead of trying to manage your reputation, let's try something new! This session breaks down the components that drive a renter's experience, what teams can do to control the online narrative, and how to build a crowd that's ready and willing to sing your praises!
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Examine What Motivates Renters to Write Online Reviews
Then, learn how to ensure those stories are positive.
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Learn The Key Differences
Distinguish between managing your reputation and protecting your brand.
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Takeaway 3 Action Items
Improve your community's online presence with these 3 important takeaways.
Join Lia Nichole Smith and the Webinar Wednesday Team on this Special Recorded Broadcast to build online praise instead of a pummeling!
Lia Nichole Smith is a trend-spotting thought leader, with advanced theoretical and practical knowledge of solving challenges for conventional, affordable, senior and student communities. GlobeSt. has named Lia one of their 2022 Influencers in Multifamily; she is an active member of the Atlanta Apartment Association’s Education Committee, and a highly sought-after speaker for industry events across the country as well as a repeat speaker at NAA’s Apartmentalize Conference.
Proudly sponsored by:
For multifamily Property Managers facing a long list of job duties and even longer days, MRI Software is the multifamily expert in your corner who can give you precious time back at every stage of the resident lifecycle. With MRI, you can handpick from a suite of advanced property management tools that work together, separately or with your existing tech so you always have just what you need to take care of residents, take care of business, and still have time to take care of yourself.
www.MRISoftware.com
Realtor.com® Rentals connects our multifamily partners’ diverse communities with untapped rent-ready prospects on our easy-to-use rental marketplace. For over a quarter century, Realtor.com® has pioneered digital real estate, and by harnessing the power of our flexible advertising partnerships, your leasing teams can convert quality traffic and increase portfolio performance, today.
www.Rentals.Realtor.com/Multifamily
* Each registration is good for one attendee OR one on-site team. If you would like multiple attendees, group viewing events, or other needs, please contact us.
