Mastermind: Business Lessons from Taylor Swift

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Webinar presented by Tammy Longo and Donje Putnam

On Demand
$29.99 each

From elaborate stages to Easter Eggs hidden years in advance, you have to admire Taylor Swift’s ability to create, plan and execute elaborate stories and immerse her fans in her world. She’s built a brand and an empire, and is now the 2nd highest paid woman in music (after Ri-Ri). In this session we will learn how Taylor tells a story, and how you can apply those skills for your own strategic thinking. We’ll talk about how T-Swift is constantly innovating and reinventing herself. We’ll dig into how she curates her brand and provide tips for how you can apply these methods to your property and personal brand. And we will talk about the importance of having goals and planning ahead.

  • Build Genuine Connections
    Uncover strategies to build genuine connections, foster resident loyalty, and create a community where residents feel valued and connected.
  • Curate Your Brand
    Delve into the thought and effort that Taylor Swift has put into building her brand and gain insights into how to curate your property or personal brand.
  • Storytelling, Rewards, and Marketing
    Learn from Taylor's expert storytelling skills, loyalty rewards programs, and marketing techniques.
  • Set Your Property Apart
    Discover how to create an immersive brand experience that resonates with your residents and sets your property apart from the competition.
  • The Power of Planning
    Draw inspiration from Taylor Swift's ability to execute her dreams years in advance and uncover the power of planning and goal setting.
  • Long-term Strategies
    Gain insights into long-term strategic thinking, setting milestones, and adapting to changes along the way.
  • Create and Execute Your Vision
    Discover how to create a vision and execute it with precision, just as Taylor does in her career.

Join Donje Putnam and Tammy Longo and the Webinar Wednesday Team on this Special Recorded Broadcast To Up Your Swift-y Game!

About Tammy Longo
Tammy Longo
About Tammy Longo
About Donje Putnam
Donje Putnam
About Donje Putnam
Proudly sponsored by:

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* Each registration is good for one attendee OR one on-site team. If you would like multiple attendees, group viewing events, or other needs, please contact us.

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Comments for this event:
Christina Worsham says
It was great, I loved how you took an idea and related it to something cool like Taylor Swift so it made sense.
Claire Collins says
Such great content, and conveyed with beautiful graphics and a relaxed presentation style.
Jacqueline Jeffery says
Really good ideas came through the chat based upon the presenters.
Travis Allen says
Wonderful energy and well thought out presentation. The passion for both the industry and TS was palpable. I would love to bring this presentation to our members!
Leslie Hull says
Love the back and forth they did between them
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