Multifamily has been reluctant to embrace change and technology in the past. However, we are starting to see the tide change as the industry modernizes to meet the demand of innovation growth embedded in every single aspect of community development, leasing, and the living experience. The industry has come a long way over the years and revolutionized many processes vital to community success. Where do we go from here? Back to the basics, of cours ...

nAs more apartment communities modernize leasing and operations strategies with technology, a strong digital foundation has never been more essential to apartment development and operational processes. Nearly every facet of the apartment leasing and living experience is now enhanced by tech, but without the proper technology infrastructures and physical foundation to support it, operators can't continue to push the envelope of innovation. To mee ...