I've already gone through the importance of blog titles when it comes to keywords, but we've also made a change that applies to how we use blog titles directly in our newsletter! Many of you probably noticed today that instead of our former newsletter subject line "New Blogs from ____,_____,_____ & other Multifamily Insiders", we have changed the subject to include an actual blog title!
This will ultimately help out everyone as it should significantly enhance the number of people who open the newsletter, and then see our blogs. But, of course, it will also help out the blogger whose title we used in the newsletter subject line!
IMPORTANT NOTE: It will not help to have an eye-popping blog title just to get it on the subject line - the blog post itself needs to match the blog title in order for it to be considered.
Ultimately, blog titles that really grab the reader AND are keyword rich will win the day. If you have any questions, please let me know!
I've already gone through the importance of blog titles when it comes to keywords, but we've also made a change that applies to how we use blog titles directly in our newsletter! Many of you probably noticed today that instead of our former newsletter subject line "New Blogs from ____,_____,_____ & other Multifamily Insiders", we have changed the subject to include an actual blog title!
This will ultimately help out everyone as it should significantly enhance the number of people who open the newsletter, and then see our blogs. But, of course, it will also help out the blogger whose title we used in the newsletter subject line!
IMPORTANT NOTE: It will not help to have an eye-popping blog title just to get it on the subject line - the blog post itself needs to match the blog title in order for it to be considered.
Ultimately, blog titles that really grab the reader AND are keyword rich will win the day. If you have any questions, please let me know!