In addition to an hourly wage, we currently pay $50 per lease for every apartment rented. We are looking to revamp our incentive program to more of a tier or graduated schedule where the agent can increase the amount of commission based on hitting the next tier of leasing goal. Has anyone seen greater results with rewarding higher commission amounts as the top performers exceed a new level benchmark? Also, i would love to learn about any matrix you could share about maintenance & renewal incentive structures as well. Thanks!
Mine is more a note than anything else. I have seen where a lot was expected out of a leasing agent, but the product when compared to down the street just did not compare and the prices were the same. Prospects are also looking at the Customer Service end of things and if it does not wow them up front, then they are going to look for something better.
I have seen where everything being equal I am an advocate to ensure that the leasing agent also has all the tools and support they need in order to close the lease contract as well. I looked at it as a team effort in getting and maintaining the residents.
Now to the point at hand, I am one that believes in the Tier as it gives a target to achieve and is a motivator to the right leasing person. It should be an achievable goal and I think every community is going to be different based on their occupancy rates and what their competition is in the local area.
if they move in within 10 days of leasing top dollar
11-20 days a little less
over 21 days a little less
I also let the entire team double their leasing commissions if they met the occupancy goal I have set up.
I have a maintenance man that comes to the office to let us know every time he goes into a unit and sees brochures from other properties. He will typically talk to the resident and encourage them to come talk to us. Many time these folks are already on notice. I give him $100 bonus if he helps us turn them around and they lease.