With 2014 Budgets Coming up are you allocating money towards data research?

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11 years 1 month ago #12521 by Rentlytics - Justin Alanis
According to 91% of marketers they agree that data is of primary importance for segmentation and targeting of their marketing efforts.

As Data-Driven Marketing Grows in Importance, Many Tout Its Benefits
www.marketingcharts.com/wp/direct/as-dat...-its-benefits-35471/

How are you using data in your marketing? How are you budgeting for data research?
11 years 1 month ago #12521 by Rentlytics - Justin Alanis