We are currently in the middle of a Keanussance.
Whoa.
Don't act like you don't know what I'm talking about. I didn't even make up the term! Keanu Reeves, star of The Matrix, Speed, Bill & Ted's Excellent Adventure and many of my teenage dreams is everywhere right now: another John Wick, Always Be My Maybe, Toy Story 4, my adult dreams...
Some say Keanu never left. But doesn't that make his sudden super-popularity even more interesting? It's not like he came out of nowhere and did something completely crazy for attention like save orphans and puppies from a burning building (although, reportedly he is a very nice guy in real life) or date Taylor Swift or something. He just kept on being Keanu. As a property manager, you can do the same for your apartment community. Here are some tips.
Jessica Fiur is the editor-in-chief at Multi-Housing News and Commercial Property Executive.