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Help I Have an Internet Lead & I Don't Know What To Do
Help I Have an Internet Lead & I Don't Know What To Do
Responding to internet leads in a timely manner is very important to the success of your property and company.Often employee’s don’t respond to them correctly simply because they just don’t know how to. We want to share some of our proven steps to help your employee’s respond to internet leads.
Respond:
- With the correct email address
- Within the 1 hour of receiving the lead if possible
Avoid:
- Using templates as this loses the personal touch
- Using a generic message as it tends to show that you did not care about their needs
Salutation:
- Greet them and introduce yourself
- Use the KISS approach when it comes to the greeting
Ask:
- Questions in Return, don’t just talk about you.
Be Creative:
- Don’t be afraid to stand out with a tasteful creative subject line.
Use:
- Visually descriptive words
- Visuals & Links about your property
- A call to action
Benefits:
- Make sure you talk about your property benefits
Remember to always make your point in the first 200 words. The #1 rule to always remember before sending the response is to proof read. Hopefully these simple yet effective tips will help your property/company convert internet leads into leases.
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Recent Comments
Great callout, Brent Williams! What a fun idea for a social campaign!...
Love this, Dawn! And on this point: Opportunities for growth and developmentEvery so often my team...
Completely agree on professional shots. That said, is there a space for resident-created lifestyle ...
Thanks for giving us all some much-needed tools that are certain to be called upon in the next days ...
Lidia - couldn't agree more on a live demo. It is important to have a chance to see exactly how the...