Merriam -Webster determines 2024 word of the year - AUTHENTIC!
With no surprise, are people looking and craving authenticity within this world where we keep leveraging technology. However, with the use of more technology in the next year, how do we strike a balance between leveraging technology and maintaining authenticity? How do we give residents what they want from a technology experience but still create moments and experiences where residents feel onsite team members are authentic and not robots.
We must be mindful in our approach and prioritize genuine human connections all still while making effective use of technological tools. Here are some strategies to achieve this balance:
Purposeful Technology Use: Use technology intentionally and mindfully. Rather than letting technology dominate interactions, use it as a tool to enhance communication and connections. Don't skip the opportunities to connect with residents during events or when they stop in the office! Be you!
Emphasize Personal Connection: In digital communication, strive to convey emotions, empathy, and authenticity. When we utilize video calls or personalized emails to add a human touch to your interactions, even in a tech-driven environment.
Transparent Communication: Be transparent and honest in your digital communication. Avoid automated or overly scripted responses. Authenticity shines through when you communicate openly and genuinely, reflecting your true intentions and personality.
Balanced Social Media Presence: While using social media platforms, maintain a balance between showcasing your authentic self and curated content. Share genuine stories, experiences, and thoughts rather than solely focusing on creating a perfect image.
Value Real-Life Interactions: Prioritize face-to-face interactions and real-life connections whenever possible. Engage in meaningful conversations, actively listen, and show genuine interest in others during in-person meetings or gatherings.
Striking a balance between technology and authenticity requires a conscious effort to use technology as a tool to enhance, rather than replace, genuine human connections. By being mindful of your digital interactions and prioritizing authenticity in your communication, you can maintain meaningful relationships in a tech-driven world.
Most importantly, be YOU! I have always strived to remind all of my employees, I hired them for who they are, not for them to be a robot or to read a script! I as a mentor connected with them due to the fact of them being themselves and bringing their own personality to the work environment. I would continue to echo these statements for everyone! Embrace who you are, and be authentic! People can relate to you more and feel your genuine self when you're authentic.
Jennifer's professional journey spans an impressive 15 years, rich with diverse experiences that have honed her expertise from various angles within the industry. Beginning on the owner/operator side of the business, she swiftly transitioned to the supplier domain, accumulating invaluable insights. Her career trajectory is marked by an unwavering commitment to driving growth and innovation within every role she undertakes. She currently is advising and consulting for the industry