As a highly experienced marketing communications strategist, I thrive in well-balanced and inclusive environments. With my expertise in team leadership and project management, I have been instrumental in driving the success of critical initiatives across multiple organizations.
With over 15 years of marketing experience, specifically in demand generation strategies and tactics, recruiting event marketing, training and marketing content development, leasing & marketing alignment strategies, brand marketing, positioning, messaging, and analytics, I have honed my skills in driving results and achieving marketing goals.
In the multifamily industry since 1997, I understand the unique challenges and opportunities within this dynamic market. I excel at mentoring highly collaborative remote teams, optimizing renter and employee acquisition and retention rates, and elevating revenue through effective marketing strategies.
I recognize the importance of data-driven decision-making and understand the efficacy of campaigns versus social media/renter journey analytics and engagement. With a creative mindset, I am constantly generating and executing innovative "breakout" marketing ideas for integrated campaigns that capture attention and drive results.
My ability to lead, strategize, and execute marketing initiatives has consistently delivered tangible outcomes, and I am excited to continue leveraging my expertise in demand generation, event marketing, content development, branding, and analytics to achieve success in the multifamily industry. Let's collaborate and drive forward with strategic marketing initiatives that make a real impact.
SatisFacts is the leading provider of resident and employee surveys focusing on multifamily retention and reputation management. We aim to create a robust platform to attract, understand and retain renters by delivering leading-edge technology, data, and unrivaled education.