Online Reputation Management Strategy

Topic Author

Melissa Robbins

Posts: 27
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15 years 7 months ago #687 by Melissa Robbins

Online Reputation Management Strategy was created by Melissa Robbins

Yelp.com has experienced explosive growth this year with over 25 million unique visitors. Knowing that user generated content and online reviews play a large role in consumer decisions, I'd like to know how many companies are discussing an online reputation management strategy?

15 years 7 months ago #687 by Melissa Robbins

Brandon Hegland

Posts: 3
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15 years 7 months ago #758 by Brandon Hegland

Replied by Brandon Hegland on topic Re:Online Reputation Management Strategy

This is a very important topic. As an apartment locator we have to sell around websites like Apartment Ratings all day long. Just about every renter is looking at it.

15 years 7 months ago #758 by Brandon Hegland

Mike Brewer

Posts: 129
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15 years 7 months ago #766 by Mike Brewer

Replied by Mike Brewer on topic Re:Online Reputation Management Strategy

I am doing a presentation on this topic at our next managers meeting. We can no longer ignore the likes of Yelp and other consumer review sites - to do so is asking for it.

15 years 7 months ago #766 by Mike Brewer

shomameera

12 years 4 months ago #9632 by shomameera

Replied by shomameera on topic Re:Online Reputation Management Strategy

The reputation management definition can be separated into three different categories. Obviously, it is managing the reputation of a company, but it can be for a company of any size, whether it is a larger company who wants to self-promote, or a just-established company which wants to get its name out there

12 years 4 months ago #9632 by shomameera