Any advice on prospects? We spend time going over the units available, specials, requirements, prospects Agrees to an appointment then no shows. It’s so aggravating. Any tips?
Two things you can change immediately are:
1. Start confirming appointments the day before and that morning. If you’re already doing that, see if you can change your script to something more fun (or that people respond to better like texting)
2. I started ending my calls with “hey before we wrap up is there any reason you wouldn’t be able to make this appointment” to reconfirm and having people write down my name and address before hanging up... sounds weird but it worked for me
Felicia - I love Beverly's tip on asking the prospect if there is anything that might get in the way of them being able to show up. If so, you can offer to send them a video of the available units they are interested in, or you can offer to do a live video tour. This makes it much more convenient for them, and you might even be able to lease the apt sight unseen like Renae mentioned. Feel free to DM me if you need any help
Follow ups are key! 80% of successful sales don’t happen until after the fifth follow up call or email. We implemented a text reminder system that works great and automatically does the reminders for us
5 years 9 months ago#26290by Concordia Christina Leal
Tell them they'll get a Hagen Dazs ice cream bar just for coming in and taking a tour. That will plant ice cream in their head, and they'll be eating it during the tour. Think Pavlovian!!!
It's going to happen! So I try not to make the prospect feel bad! I like to text or call after and say, So sorry we missed each other! Really don't want you to miss this ONE, so let's reschedule! #noprospectleftbehind
So let's be clear.
Prospect cancels and does not call you... great
send a text message saying "we have this lovely unit that you might like, when are you stopping by"
You need to see what the groundwork was before you set the appointment. That's your issue. You need to lead generate, make contacts, set appointments and double book. The more filled you appointment book is the better you are.
I fill my entire afternoon with appointments, and lead generate all morning.
about lead generation: I can not state this loud enough, QUALIFY them, for example, I don't ask how good is your credit score, I ask "what is your credit score number". don't ask if they have ever been evicted, ask "has anyone ever taken you to court beside like me for speeding tickets" then you can gently get into the eviction question ( I accept people that have been evicted, I just screen why it happened and divorces seem to be a big reason )
I always confirm the hour before a showing. Since all of my properties are located outside of my office, I kindly let them know I will not be leaving for the showing until I hear from them. I haven't had a no-show showing since I started doing this. Not only am i not wasting my time, I'm also reiterating personal responsibility to prospective tenants. We require ALL prospects to have a showing so virtual showings is not an option.
The problem is motivation...not scheduling. Advertise your property as Zero Deposit, like many leading property management companies are doing, and replace the deposit with a pure form of insurance through a program like LeaseLock. Get 10x the coverage of an inadequate security deposit for lost rent, damage, and wear and tear.
Renters want an easy move-in with the least out-of-pocket possible.
Renters don't walk, but run to properties that end the ANTIQUATED use of deposits.
Not every company can do a no deposit incentive, especially when you are affordable housing. I say personal responsibility is key. If they no show a showing and don't seem to care about communication, how will they be as a renters paying rent. It can be scary. MOST are good but you have to protect your time and your investment.