What has been your most successful approach to increase traffic at times of low exposure?

Happy Monday! What has been your most successful approach to increase traffic at times of low exposure?

Outflow equals inflow. Make phone calls, increase online ads, Resident referral offers on residents' doors, community bulletin boards, anything that outflows. Any outreach will create a vacuum and bring people in.

Effortless would love to help you out. We drive traffic straight to your property websites for a fraction of the cost.

Resident referrals have worked for us in the past.

Answer the phone. Increase your package on apartments.com
(in most cases). Resident referral temporarily increased bonus. There are a ton of strategies depending on market and reason for lower demand.
Start a competition between leasing agents and add an extra commission to the most stale unit. Or better yet, hide a blue vase or something in one of the units and let them figure out which unit has the bonus commission blue vase while they tour. I've seen this generate better tours and increase conversions with just a little healthy competition. They get creative for you as far as sales and ads as part of the competition too.

Facebook marketplace

Video is a great way to organically expand your reach and increase exposure. Are ya'll using any type of video currently?

RR

Dial for Dollars! It's a gameshow in which everyone pitches in to call stale leads (30-90 days back and 9 months back).

put banners and balloons outside saying open house. have cookies, brochures and water bottles with ur labels

Facebook marketplace ads.....you put one up and people crawl out of the woodworks

Where are you posting your videos? What topics work the best? Is this studio video, or self produced?