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By now it's no secret that being pet-friendly is crucial to attracting today's renters. According to a recent study by apartment operator Cortland, 82% of Gen Z apartment renters say having a dog influences the decisions they make related to housing.Many operators have responded by modifying their policies to become exceedingly pet-friendly, including easing restrictions, offering pet-fee incentives and bolstering their properties' pet amenities ...

Laura Bruyere Great article and ideas! Curious if any properties offer any amenities for cats? Understand they are not as easy to manage as dogs on a leash, but would love to know if any properties have tried Catio areas with any success?
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Unfortunately, fraud is not a narrow topic in the apartment world. It arrives at properties in various forms, and scammers are becoming more sophisticated in the ways they aim to circumvent the system.Tactics include altered identities, counterfeit paystubs, modified bank statements, fake employment verification, and yes, illegitimate assistance animal requests. A panel of industry experts discussed the wide-ranging topic at the Apartmentalize 20 ...

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These are the questions successful apartment owners and operators never stop asking themselves: how can I maximize the appeal of my communities to today's renters? What amenities and features give my portfolio the best chance of attracting reliable residents who will be good citizens and fulfill their lease obligations?Increasingly, multifamily companies are discovering that embracing pet inclusivity by reducing or even eliminating breed and weig ...

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For every system in place, there is someone trying to circumvent it. Unfortunately, the rental-housing industry is not immune, as fraudsters aim to pinpoint any loopholes and exploit them for personal gain. Whether it's to qualify for an apartment home, steal personal information of renters or sneak pets into a property without paying fees, rental-housing teams face a bevy of potentially fraudulent activity on a daily basis. Here is a look at som ...

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Familiar themes have emerged over the past few years as apartment operators have begun to shed antiquated pet policies. Among them: Easing breed and weight restrictions increases pet-friendliness and creates a revenue stream by appeal ...

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The time has come for apartment operators to rethink pet policies such as traditional breed and weight restrictions. That was one of the primary points made by expert panelists during the Pets: Love, Marketing and Lifetime Value session at ...

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The antiquated pet policies of previous decades can be forgiven. After all, apartment operators didn’t always have a bevy of data at their fingertips to help steer them toward more intuitive property procedures.  But that’s no longer a ...

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