I been employed in the housing industry since 1986. Starting on site as a leasing agent, I moved up, working as assistant manager, site manager, executive director and finally senior regional manager with communities in several states and portfolios containing more than 1400 units. I have experience in Section 8, Section 236, and Low Income Housing Tax Credit programs, as well as market rate and luxury rent communities. In 1999, I moved into Development of senior communities and custom and semi custom single family home communities. I have worked for local and national industry leading companies. In 2007, I founded Buckingham Real Estate Advisers, LLC to provide training, marketing, leasing and evaluation of operational and marketing policies, procedures and effectiveness.
Buckingham Real Estate Advisers, LLC provides a wide range of consulting, training and sales services for the multi family and senior housing industry. Unlike, many marketing companies, Buckingham believes that when it comes to creating and implementing a marketing plan, the approach must be unique to the specific needs of the community or communities. Because Buckingham does not believe or use “cookie cutter” plans, each client’s needs and wants are identified and explored thoroughly in great detail to create the most effective plan possible while being sensitive the various financial restraints. The marketing plans created by Buckingham include, but are not limited to, intense outreach, networking, education (for staff as well as the public), cost effective advertising and image rebuilding. To create this extensive plan, Buckingham will assess operations as they relate to leasing, assess current marketing efforts, review leasing policies and techniques, evaluate follow up procedures with prospects, inspect market readiness of units and curb appeal, conduct a market comparison, interview employees on marketing, traffic & referrals, review and evaluate resident retention policy and efforts, and facilitate a market positioning brainstorming session(s) to determine target demographic and how best to connect with them. Buckingham has had incredible success using the no cookie cutter approach and creating site specific marketing plans with all the communities they have worked with.
04 Dec
22 Jan
