Halloween is the perfect day to talk about resurrecting dead leads! Prospective renters inquire every day. We meet, greet, tour, and follow up once (or if you're really good, twice) then they're marked as "Dead". When prospects lease elsewhere, again, "Dead" leads. Zombies. Prospects looking to rent 5 or 6 months out. They're not quite dead, but certainly on life support. What happens with that lead?Most of the ...